Package design

Tchibo brand TCM - modernisation of packaging

In 2002 the known coffee corporation Tchibo initiated an official competition for the packaging and layout of its non-perishable products from TCM. The packaging had to be modernised and accessable in more languages. When the project was realised, its focus was on the ability of the modernizace obalů because they work without words. The frequent use of light green evokes feelings of freshness and health.